In an effort to adapt to these unusual times, Shake Shack had been making accommodations — including the launch of their "Shake Tracks" at select restaurants earlier this year (via Nation's Restaurant News). In accordance with social distancing, this contact-free service method allows customers to pre-order a Shack Stack cheeseburger, flat-top dog, or crinkle cut fries before walking or driving up to receive their order.
However, a recent survey by AlixPartners showed that 44 percent of customers preferred using a drive-thru for restaurant take-out during the reopening following pandemic-related shut-downs. Carryout and curbside pick-up ranked amongst next-best options.
Shake Shack's latest development is sure to please the brand's fans. While the location of the drive-thru is not yet public knowledge, Shake Shack is looking "to test drive-thru locations in suburban high-traffic." The roll-out is said to include two lanes for ordering from your car plus an additional lane for picking up mobile orders (via Eat This, Not That!).
"exciting" - Google News
August 05, 2020 at 12:26AM
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Shake Shack just announced an exciting first for the restaurant - Mashed
"exciting" - Google News
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